What is Micro Promo?

I'm building a marketing product for technical founders.

Stage 0

today ยท Sep 2026

Laying the foundation in public. Exploring ideas, talking to founders, and shipping small experiments.

Stage 1

October 2026

Building the core product. Testing positioning, messaging, and early traction.

Stage 2

early 2027

Refining, scaling, and preparing for launch. Documenting what actually works.


Why?

Founders hate marketing. This is Marketing in Public - a public log of what actually works.

What are Experiments?

  • Small tests of positioning, messaging, and distribution.
  • Shipped publicly. Measured honestly.
  • Kept, killed, or iterated based on signal.
  • Documented so others can learn.

About the founder

Michael Kove

Michael Kove

Founder

I'm a technical founder who builds products and shares the process. Micro Promo is my attempt to build a marketing product in public and figure out what actually works for founders like me.

Join Stage 0 - keep access when Stage 1 opens.